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Basic Techniques All Stylists Must Know... Do You?
Basic Techniques All Stylists Must Know... Do You?
by Naomi Mannino

All Stylists Must Know… Do You?
In a recent interview, Trevor Sorbie was quoted as saying, "I'm amazed at how many stylists don't even know the basics..." Don't you be one of them!


The Care and Feeding of a Client
The Care and Feeding of a Client
by Naomi Mannino

How do famous stylists keep their clients coming back? We asked…they told!

"When in doubt, leave it longer! Cut too short and you'll never see them again!" - Janine Shuman, Superstars International
"No matter what, never let them see you sweat!" - Icon Jesse Briggs


Hi-Tech Ways to Boost Your Business: 10 ways to log-in, turn-on, text & connect!
Hi-Tech Ways to Boost Your Business: 10 ways to log-in, turn-on, text & connect!
by Naomi Mannino

You don't have to be a big salon chain or a super-stylist to reach your clients regularly right in their hip pocket.
Plus, most of these suggestions are even free!


Sean YOELL ...a winner in more ways than one!
Sean YOELL ...a winner in more ways than one!
by Naomi Mannino

...a winner in more ways than one!
It's not easy to catch up with a guy who owns his own salon, has a wife and three kids, jet.sets to photo shoots in Puerto Rico and Italy, travels to Florida to work with stylist icon Jesse Briggs, and is currently granting interviews with all the top hair magazines. But then I also had to wait to interview him until after his most important day of the year: 'Customer Appreciation Day' at Accents Hair Studio, the salon he owns an operates with his wife in Ontario Canada. Now that's a winner!


Get to the ROOT!
Get to the ROOT!
by Hair's How

Change is good. That is why hair coloring will always be at the top of the list of requested services in beauty salons everywhere. Seemingly, with today's quality of colorants and wide variety of colors, hair coloring is safe and easy. But the hair grows and the color no longer matches. So let's get to "the root of the problem".

Jeff WACKER
Jeff WACKER
by George J. Miller

Yes that's HIS REAL NAME!
I met Jeff about 3 years ago at a distributors Power Breakfast. There were about 20 people in attendance but Jeff stood out, first he's tall, then he has a long beard, then he has a long pony tail, then he has a long history in the Beauty Profession as a "nice guy", I vote for the nice guy tag too. Jeff is currently an Educator for ALTERNA and he owns and operates a 25+ station Award winning Salon in Aliso Viejo CA. Jeff helped me give a class at COBA a Beauty College in Orange CA and I had a chance to find out a lot more about this talented and artistic business like person. We sat down in his Salon and started to talk.


Stand By Your MAN!
Stand By Your MAN!
by Naomi Mannino

If you really want to boost your hair care product sales, show your men what you can do for them and sell men's products on separate shelves.




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