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SHOW AND TELL: WHY EVERY STYLIST SHOULD BLOG A
SHOW AND TELL: WHY EVERY STYLIST SHOULD BLOG A
by Tracey Middlekauff

Stylists, it´s time to get your blog on. Blogging is a perfect — not to mention inexpensive — way to increase your name recognition, get your message out there, and communicate with both current and potential clients. Simply put, it´s one of the best bang-for-the-buck marketing techniques around. Go the extra mile and incorporate vlogs — video blogs — into your strategy, and you´ll reach an even wider audience.

Easy But Elegant Long Hair Styles
Easy But Elegant Long Hair Styles
by Tino Kyprianou

As we head towards the Fall and Winter seasons of 1999, long hair is hotter than ever. People that are lucky enough to have long hair are always looking for new and interesting ways to wear their hair.

The power of creativity
The power of creativity
by Terry Calvert

Extravagant and daring, art director of the Clipso Salons turns every routine into an artful creation. He combines ruling his successful net of salons with photoshoots, design of salon interiors and endless shows... We've asked him to share the secret of this energy and endless creativity...

Celebrity Stylist
Celebrity Stylist
by Ted Gibson

Hollywood stars provoke admiration and envy with the shine of their immaculacy. Whom do they trust with their appearance which can be insured for millions of
dollars? Find out in an interview with the stylist responsible for the tresses of Angelina Jolie on the pages of HAIR'S HOW.


UPSELLING: ARE MORE SERVICES ON THE UPSWING?
UPSELLING: ARE MORE SERVICES ON THE UPSWING?
by Sue Marquette Poremba

Yes! Especially in a down economy, adding specific new product lines and services could be the key to increased revenue.

Retailing reality CHECK
Retailing reality CHECK
by Sue Marquette Poremba

So you say you don´t like to sell? Well consumers don´t like being ‘sold´ either. Instead let´s get back to the best way for clients to style and care for their hair in between appointments…with salon products!
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(left) Stephanie Slough
March/April 2013 Find in
HOT Mag
Road to Morocco
Traveling to a land lost in time, the Marrakesh Hair Care team embarks on a fact-finding mission - make that an adventure - to the northwestern plains of Morocco.
by STEPHANIE SLOUGH, Director of Public Relations for Earthly Body and Marrakesh brands





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