Prime Time

Mineral buildup is much more than a warm-weather hazard, especially if your clients bathe in hard water. Rife with positivecharged minerals that attach to hair, the resulting accumulation can create poor color results, not to mention dull, damaged hair.

Solution: Prep hair before every color service with a modern, state-of-the-art purifying treatment that uses the laws of nature - a negatively charged formulation - to cause freeloading minerals to lose their grip.


Malibu Blondes Wellness Kit,
Malibu Blondes Wellness Kit

Brass Tacks

Tired of creating dazzling blondes that turn drab and muddy soon after your sterling service? We don’t blame you. Send flaxen woes packing with new Malibu Blondes Wellness Kit, a brass-kicking retail item that keeps her delicate hues fresh and vibrant between appointments.

Shampoo and Conditioner are formulated with plant-based proteins, organic aloe and panthenol for moisture, shine and softness; natural UV-inhibitors and antioxidants preserve color vibrancy.

Blondes Natural Wellness Treatment is imbued with crystallized antioxidants that activate on the spot to instantly brighten blondes and ban brassy, ashy, muddy tones. Bonuses! Allantoin protects against scalp irritation during services. All Blondes products are 100% vegan and DO NOT contain sulfates, petrochemicals, gluten or sodium chloride. (