Moisturizing Magic

Design Essentials unveils Design Essentials Argan Collection, which was specially designed for daily use to provide moisture, strength and maximum shine to all types and textures of hair.

The first product in the group is the Hydrience Argan Moisturizing Creme, formulated in a lightweight creme moisturizer. In addition to argan oil, Hydrience Argan Moisturizing Creme offers other nourishing oils such as coconut, jojoba and olive, leaving hair moisturized, strong and super shiny.

Offering other perks, Hydrience Argan Moisturizing Creme provides heat protection by acting as a barrier from harmful UV rays, which can dry hair and fade color-treated hair. It also provides a barrier between the high temperatures resulting from blow drying, curling and flat ironing.

Other benefits include lots of moisture via the argan oil; super strength through a powerful cocktail of Vitamin E and Hydrience Argan Moisturizing Creme; and shine.

The creme is ideal for smooth and straight styles, and provides lasting style. It's also ideal for reducing flyaways and helps keep hair manageable without weighing it down, leaving tons of movement and body.

"This cream can be used on a daily basis to keep that salon-fresh look," says Charmetria Craig, Research & Development Manager and Stylist. "It's a perfect finishing touch before heading out the door or at night when wrapping or pin-curling hair before bed."

Available in professional hair salons, and via