As a salon or hair product company, your needs for press representation will ebb and flow depending on your business goals. But how do you know what your need and why it´s important? That is the question! We´ve asked four expert hair and beauty public relations super-heroes to explain the ins and outs of the hair and beauty public relations business and how it can make your brand STRONG!
Martin Parsons has just joined the ranks of hairstyling icons like Vidal Sassoon, Irvine Rusk and Paul Mitchell to receive the NAHA Lifetime Achievement Award in Las Vegas on July 13th, 2008. Find out why this “Teacher of Change” has become the focus of all this attention! 1 Comment(s)
Richard Thompson, the founder of the Mahogany Group, started his career as a Saturday boy in the James & Peter salon in Manchester. He was about 13 then. He was drawn into profession soon and started to train as a hairdresser. His talent of a born artist led him to his present fame of a world-renowned stylist. Now Richard is a regular participant on all of the world's hairdressing competition stages and has a strong reputation of an international hairdressing star. He owns several salons in Oxford and London, and his Mahogany Group has turned into one of the most respectable brands.
Michael Shaun Corby has been an innovator within the professional hair care industry for the past eighteen years. His professional experience within the entertainment industry along with his extensive training at such renowned salons as Jose Eber and Umberto´s, both of Beverly Hills, make him an invaluable asset to the Alterna Educational Program.
You see I do not have a profession but a passion, beauty is always on my mind — when I am moved by music, a movie, when I see images in fashion magazines. Of course working for fashion design-ers helps me to nourish this need for creativity. 1 Comment(s)
When the directors of big budget motion pictures need some help figuring out what their stars' hair should look like, they head straight to Michael White. Nominated for a BAFTA for his work on Milk, the renowned hair stylist has worked on such classic films as Jerry Maguire, Seven and Total Recall and styled everyone from Sharon Stone to Tom Cruise in the process. Here, Michael White talks to Hair's How about his work on Kirsten Dunst's latest film, All Good Things, and even reveals which celebrities' hair he most enjoyed styling.
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