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What`s your BioMatch?
March/April 2014 Find in
HOT Mag
What's your BioMatch?

Inspired by nature and driven by science, state-of-the-art BioMatch technology was developed by observing how natural plant systems - specifically aloe leaves; camellia, cotton and orchid blossoms; and lemongrass-behave when subjected to nature's toughest challenges.

True Pioneers
Fall 2015 Find in
HOT Mag
True Pioneers
For fall/winter 2015, Matrix True Pioneers collection is a modern nod to the untamed Old West.

Embodying the free spirit of those who traveled through unexplored territories in search of a new life, and right in step with modern consumers' desire to be surrounded by colors found in nature, Matrix artists create a rustic yet refined color palette inspired by raw red rocks, wild prairies and stark deserts.

Their go-to color to bring these earthy yet commanding colors to life: New COLORINSIDER Color Concentrates.


CHI Scarlet Red Iron and wristlet by Farouk Systems
Tis' the Season
Holiday promotions entice beauty enthusiasts and boost retail sales


Swimmers` Hair
Swimmers' Hair

Whether you're a blonde, brunette or redhead, Hot On Beauty has expert advice on how you can prevent chlorine-related hair damage and discoloration caused by taking one too many dips in the pool.

Courtesy of TIGI
September/October 2012 Find in
HOT Mag
Supercharged Strands
Gain immediate strength, shine and flexibility with new Bed Head introduction.

Give her more slack time. With her lifestyle spinning at warp speed, she craves a smokin', over-the-top haircare routine that sends her off to the races...or work or school...in a snap.

Seven Sprays for Wavy, Beachy Styles
Seven Sprays for Wavy, Beachy Styles

No matter where they live, clients love when their hair looks like they've spent the day at the beach. Infuse your clients' hair with the fresh, uplifting feel of the ocean with these beach-y keen products that ensure natural-looking beach waves.

Seven Must-Haves for Sexy Beach Waves
Seven Must-Haves for Sexy Beach Waves

Craving tousled, beach-y hair? Coveted beach waves are a breeze, thanks to these surf-friendly stylers.


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