Dreaming of winning the lottery pales in comparison to the ambitions of many pro-beauty entrepreneurs who aim to capture the imaginations and loyalties of salon professionals.
Winning the loyalty of clients and staff members isn't easy-unless, of course, you own a salon that's beautiful from the inside and out. Hair's How searched the globe for three winning salons that are gorgeous to look at, staffed by enthusiastic and highly educated professionals and, beneath the surface,run like well-oiled machines. How do the owners manage such beauty feats?Read on to discover just some of the things that have made theirbusinesses so...well...beautiful!
"If 71% of our salon clients are not offered a recommendation, or a prescription, as it were, for retail products, the question is, why not? It comes down to educating and empowering the hairdresser, giving them the confidence to finish off that full service cycle. When they discover that it makes their clients happy, and realize that happy clients book and buy more, hairdressers learn to love selling. Renee Shakour, Executive Vice President, Essential Salon Products, Leadership Council / PBA
So you say you don´t like to sell? Well consumers don´t like being ‘sold´ either. Instead let´s get back to the best way for clients to style and care for their hair in between appointments…with salon products! 1 Comment(s)
Use this 8-step common sense, no-nonsense Feng Shui approach to improve different areas of your salon and stimulate positive energy, creativity, wealth, and above all,the image of beauty!
We asked stylists, owners, and other industry professionals to reveal the inside scoop on the salon biz, and they didn´t hold back! They shared the ups, the downs, the headaches, the disappointments, and the many, many rewards of a life dedicated to making people beautiful. Read on to see what we found out.
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