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POWER DRESSING
POWER DRESSING
by Leah Furman

HAVING YOUR OWN STYLE IS THE ESSENCE OF BEING YOURSELF. IT'S ABOUT SELF-CONFIDENCE AND MAKING A UNIQUE AND ENTIRELY INDELIBLE IMPRESSION. OF COURSE, ON THE JOB, WE HAVE TO CONFORM TO THE OFFICE DRESS CODE. HERE ARE SOME WAYS OF STAY-ING TRUE TO YOURSELF AND STILL BEING PROFES-SIONAL.

FLAT IRON TECHNOLOGY CLASS
FLAT IRON TECHNOLOGY CLASS
by Laura Carson Miller

Tourmaline Crystal-Ionic Technology-NanoFusion-Far-Infrared Rays
…Science fact or science fiction? Get your flash cards out!


Successful Marketing Strategies Part I: Bi-Monthly Campaigns
Successful Marketing Strategies Part I: Bi-Monthly Campaigns
by Larry H. Oskin, President, Marketing Solutions, Inc.

Larry Oskin details how to increase your salon revenues by planning for 2011...now!
Create Your Annual Marketing Calendar: You really must now quickly lock in your plans for successfully marketing your salon in the New Year. It's time to create your annual resolutions that will really help your business grow through a strategic investment into seasonal and annual advertising, promotions and PR programs. Sit down with your staff and your professional beauty supply distributors, so you may effectively map out your plans...

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Successful Marketing Strategies Part II: Seasonal Promotions
Successful Marketing Strategies Part II: Seasonal Promotions
by Larry H. Oskin, President, Marketing Solutions, Inc.

Holiday & Seasonal Salon Services: There is a time to promote everything! Timing is very important. You really must begin plan at least 3 to 6 months in advance of each promotion. If you want to sell more gift certificates, then plan to start promoting them at least 6 weeks prior to Valentine's Day, Mother's Day, Father's Day and the year-end holidays. Makeovers, hair extensions and haircolor are great to promote any time of year, although January, spring and fall are always...

Stories of a Hair Artist: Creative Eccentricity
Stories of a Hair Artist: Creative Eccentricity
by Kristan Frei

Kristan's artistic background provides a strong foundation for her work in this industry.
It is her unique ability to fuse science and art that makes her one of the most sought after educators and colorists in the world today.
Kristan has used her ten very successful years as a lab for her career in education.
Her strong belief that change in the industry starts with education is what fuels the fire behind her progressive approach to teaching color. Her career has been a combinationof educating for companies such as a Schwarzkopf as well as creating a curriculum for Dikson USA. She is also able to exercise her passion for art in many hair and fashion shows as well as being a part of a new art form that combines living models representing art on a canvas.

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WEDDING SHOW STYLE STAR
WEDDING SHOW STYLE STAR
by Kori Ellis

Want to get noticed as a bridal specialist? Get into hair styling for the bridal shows and get your name out there!

PREGNANT AND CUTTING IT?
PREGNANT AND CUTTING IT?
by Julie Knapp

You can balance a growing family and a growing career. Here, ten secrets
to a successful pregnancy and many years of motherhood and styling ahead.





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