Coming Attractions Want to appeal to more consumers that are new to your area? Online bookings could tip the scales in your favor. by Mylien Collins, Marketing Manager, Shortcuts Salon & Spa Software
Just one visit to the International Beauty Show at the age of eleven was sufficient For Martin Parsons to realize he wanted to be a hairdresser. He found enough courage and motivation to fulfill his dream — and now his name is well known, especially when it comes to long hair styles. This unique approach and his original knotting and folding techniques, revolutionized the industry's special occasion hair and established him as one of the leading hair artists of the world.
Larry Oskin details how to increase your salon revenues by planning for 2011...now! Create Your Annual Marketing Calendar: You really must now quickly lock in your plans for successfully marketing your salon in the New Year. It's time to create your annual resolutions that will really help your business grow through a strategic investment into seasonal and annual advertising, promotions and PR programs. Sit down with your staff and your professional beauty supply distributors, so you may effectively map out your plans... 1 Comment(s)
Holiday & Seasonal Salon Services: There is a time to promote everything! Timing is very important. You really must begin plan at least 3 to 6 months in advance of each promotion. If you want to sell more gift certificates, then plan to start promoting them at least 6 weeks prior to Valentine's Day, Mother's Day, Father's Day and the year-end holidays. Makeovers, hair extensions and haircolor are great to promote any time of year, although January, spring and fall are always...
World-Class Hair & Beauty Magazine, Hair Style How-To Books & DVDs, Free Hair Style Gallery. New hair ideas. Best haircuts and styling tricks.
Step-by-Step How-to hairstyle Guide. Most popular celebrity haircuts and how to get them. Expert advice on beauty and fashion.
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